Biscuits Champagne L-U

Upon entering production in 1846, the Lefèvre-Utile biscuit company made a point of pushing a highly refined and chic image. This poster for their biscuits champagne is one of the finest examples of that advertising goal, showcasing an elegant, stylish set of people enjoying the fine confection, thereby lending not only a stamp of quality, but one of taste. While never a poster, this design was meant to be hung as a display at the point of sale, and therefore came mounted on a board that had two grommet holes at the top.